After nearly a decade of work, two lawsuits, the departure of a top executive and undisclosed levels of spending, Apple has reportedly decided to shelve its not-so-secret self-driving car venture, Project Titan.

Apple hasn't publicly confirmed the decision — we've asked — but unnamed Cupertino insiders leaked news of the decision to Bloomberg, which reported it on Tuesday. News of the decision apparently came as a surprise to the nearly 2,000 people who worked at iCar, some of whom are likely to be made redundant.

Those not thrown from the orchard will be transferred to — no surprise — work on Apple's generative AI project, sources suggested.

Project Titan was launched in 2015, and while most people knew it was a self-driving vehicle project, not much else was revealed about the initiative. A price tag of $100,000 per vehicle was mentioned at times, as was the ambition to achieve Level 5 autonomy – a car that requires no human input to drive. By 2022, other reports suggested that Apple had decided that some human controls were needed. As for how nearly a decade of work on the project went for Apple, it's unclear.