The EU's latest GDPR (General Data Protection Regulation) law aims to protect user data and to comply with the same, Meta has now introduced a new subscription plan, which will eliminate ads, and thus the collection of data required for personalized advertising. Take a look at the details.
Ad-free subscription for Facebook & Instagram?
Meta's new subscription plan to make Instagram and Facebook ad-free has been introduced in the EU, EEA and Switzerland and should be rolled out soon. With this, users will be given a choice to either stay with the free version of the social media apps but with ads or go for the ad-free experience by paying some money.
The EU's GDPR law is a way to protect users' data by giving them more choices about whether or not they want their data to be collected for advertising. You can read more about the law here for a better idea.
The plan has been introduced for €9.99/month (~Rs 883) on web or €12.99/month (~Rs 1,140) on iOS and Android due to the apparent charges from both App Store and Google Play Store. This will combine both the Facebook and Instagram accounts in the Account Center. Meta says there is an additional fee for the add-on accounts. This will cost €6/month (~Rs 530) on web and €8/month (~Rs 700) on iOS and Android, starting March 1, 2024.
