Last month, we reported that Meta-owned Instagram plans to challenge Twitter with a new text-based social media app. And now it seems that the leaks are true. In the latest development, Threads, a brand new Meta-owned app, reminiscent of Twitter, has an official launch date. Check out the details below.

Just as Twitter was speed-limiting its users, Meta saw the opportunity to speed up the launch of its long-awaited rival app. Their Twitter competitor called Threads has been listed on both Android Play Store and iOS App Store. To add to the excitement, Meta has also added an easter egg within Instagram itself.

When you type "threads, thread, saymore, ticket, orp92" in the search box, you will notice that a ticket icon appears on the right. Click on the ticket to reveal a rotating ticket bearing your "username, launch date, start time and a countdown timer" at the top. The ticket also contains a QR code, which will take you to Thread's web portal. As you can see below, the app will launch on July 6 at 7:30 PM IST (10 AM ET).

Going by the app description on the App Store and Play Store, Threads is Instagram's community-driven text-based conversation app that lets you discuss a myriad of topics on the platform, from what's trending today to what will trend tomorrow.