Last year's iPhone 13 has become the best-selling phone in India according to a Q3 analysis by Counterpoint Research. This is also the first time an iPhone has topped the smartphone shipment in India. At the same time, total deliveries for Q3 have decreased.
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In addition to having iPhone 13 as the best seller, Apple also topped the premium segment with a share of 40% followed by Samsung and OnePlus. For those who don't know, the iPhone 13 also became a best-selling phone globally back in April.
However, the report reveals that total shipments declined by 11% year-on-year with a total of 54 million units in the July-September quarter alone. The reason for the drop in numbers is said to be due to the high base last year and lower demand for entry-level and budget phones in the third quarter of 2022. Almost all brands were affected by the lower-than-expected shipments, but the budget segment was affected the most.
The phone market saw a decline of 15% year-on-year. Even the feature phone segment registered a 24% decline "due to adverse macroeconomic conditions."
