In the spirit of the ongoing IPL season this year, popular fast food chain KFC has introduced the 'Howzzat' campaign on its app. This is the first ever voice-activated offer, helping you win discounts just for yelling "Howzzat." Does that sound interesting? Here's a look at how this works.
KFC Howzzat – Yoga
KFC has partnered with Isobar to introduce the first voice-based offer. This offer is available on KFC's Android and iOS apps and will be live till May 29, which is the last day of IPL 2022.
Moksh Chopra, CMO, KFC India, talking about the appalling new feature, said, "We all know how KFC is the perfect companion for cricket matches. And now we have taken this partnership up a notch, or rather a few decibels higher. A first for The QSR category, we've introduced an app-exclusive voice-activated offer that encourages fans to shout “Howzzat.” This unprecedented technological disruption is another step in empowering our new app your favorite teams and 'Howzzat' you to great deals on the brand new KFC app."
The idea is simple; the louder you shout "Howzzat", the more discount you get. You can get up to 40% off on the KFC app. All you need to do is to
