In a surprising turn of events, Hulu and Disney Plus cancellations are happening at a very high rate due to Elon Musk turning to the companies that left advertising on X (formerly Twitter) and leaving the platform high and dry.

Amid the controversy surrounding Musk suggesting he supported anti-Semitic content on the platform, CNBC interviewed him during the NYT DealBook Summit about all the wild developments going on with X's advertising.

After Elon Musk made a wild statement in response to the interviewer and called out Disney CEO Bob Iger, Disney Plus cancellations began to peak worldwide. People are canceling their Hulu accounts too, because it's a Disney product. #Cancel was trending on X. So how did things lead to this? Here is a full summary of the events.

Disney, along with many other companies, recently took a stand against X and decided to no longer promote their brand on the platform. During an interview with Elon Musk earlier this week, CNBC journalist Andrew Ross Sorkin stated that companies are leaving X and no longer advertising on it.