The best deals and hottest gear from Pokemon Day 2024

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February 27th is Pokémon Day, the anniversary of the Japanese launch of the original Pokémon titles for the Game Boy back in 1996. To celebrate the occasion in 2024, the Pokémon Company announced some exciting new games and updates to existing titles. You can also find some great discounts on Pokemon gear, like apparel, collectibles, accessories, and more. We've rounded up a collection of our favorite Pokemon Day deals below, but be sure to check out our roundup of the best Pokemon gifts for fans for even more pocket monster-related merchandise.

We love Pokemon Squishmallows, and while these adorable, popular plushies were initially very hard to find at a reasonable price, Amazon currently has Snorlax, Pikachu, and Piplup Squishmallows available for $24.99. You can even find the 14- and 20-inch versions of Clefairy and Teddiursa, the latest additions to the Pokemon Squishmallow catalog starting at $24.99.