How do you get from Barbieland to SimNation?
'The Sims' Movie in the Works with Margot Robbie's LuckyChap, Vertigo and 'Loki' director Kate Herron
There will be a movie based on The Sims, according to The Hollywood Reporter — and based on the people involved in producing and directing it, it's worth taking pretty seriously.
The director is Kate Herron, who directed the entire first season of Loki, which is undoubtedly the highlight of the Marvel Cinematic Universe's adventures on television: smart, lame and funny, with a strong visual identity. Herron will co-write The Sims movie with Briony Redman; the pair are frequent collaborators who also wrote an episode of the upcoming new season of Doctor Who.
The production company behind The Sims Movie is even more significant. LuckyChap, which Margot Robbie runs with her husband Tom Ackerley, Josey McNamara and Sophia Kerr. LuckyChap can take the lion's share of the credit for Robbie's $1.4 billion 2023 hit Barbie (not to mention Emerald Fennell's viral sensation Saltburn). It was the production company that threaded the near-impossible needle of turning the toy property into a good script from a credible director, Greta Gerwig, and then getting the entire improbable edifice approved by Mattel and financed by a major studio.