Pros and Cons

• Nice way of seeing the data: visitors and traffic.
• Support for multiple sites, displayed in useful dashboards.
• Access to the raw data since you have the database local.
• Open source – especially useful when you have no budget for software purchasing.

Piwik PRO pricing starts at $500.00 per feature, per month. They do not have a free version. Piwik PRO offers a free trial.

Piwik PRO Core is a free plan for Piwik PRO Analytics Suite. It’s not a trial version – it will be free forever. We created it for both analytics professionals and those with less experience in the field.

Matomo is now used by over 1.4 million websites, in more than 190 countries. Comparison: According to W3Techs’s traffic analytics tools survey, Google Analytics is the most widely-used traffic analysis tool; however, Matomo is also a top 10 traffic analysis tool, coming in at the 8th highest position.

User reviews Matomo is open source and self-hosted. It’s easy to setup, manage, and implement tracking. It includes many of the advanced features you’d expect in an analytics platform. The best part is that you’re in control of your data and privacy.

Matomo Pricing Overview Matomo pricing starts at $9.00 per month. There is a free version. Matomo offers a free trial.

Adobe Analytics is a Leader in The Gartner Magic Quadrant for Digital Marketing Analytics 2017 because we help you integrate data from virtually any channel, including web, mobile, video, IoT, app, social, and more. Then, you can analyze that data in real time to understand your customers on a whole new level.

By default, Matomo (Piwik) will accurately track the time spent on all your pages, except the last page view of the visit, as Matomo counts the “Time spent on page” as 0 seconds by default.

What is the difference between Adobe Analytics and Google Analytics? The most important difference between Google Analytics and Adobe Analytics is that Adobe Analytics is an actual web analytics solution, while Google Analytics is only suitable for web reporting.

Undoubtedly, Adobe Analytics is very complex and takes time to learn. Yet, when you master the tool, you can do many things with all the customizations and segmentations.