It outlines what an organization would like to ultimately achieve and gives purpose to the existence of the organization. A well-written vision statement should be short, simple, specific to your business, leave nothing open to interpretation. It should also have some ambition.

Vision Statement Examples for Retail

• Amazon. Their vision is “To be the world’s most customer-centric company.”
• Walmart. Their vision is “To become the worldwide leader of all retailing.”
• Nike.
• IKEA.
• Unilever.
• ASOS.
• Procter & Gamble.
• The Scooter Store.

Tips for crafting your vision statement

1. Project five to 10 years in the future.
2. Dream big and focus on success.
3. Use the present tense.
4. Use clear, concise, jargon-free language.
5. Infuse it with passion and make it inspiring.
6. Align it with your business values and goals.

Apple Inc.’s corporate vision is “to make the best products on earth, and to leave the world better than we found it.” Similarly, the company’s Vice President for Environment, Policy and Social Initiatives, Lisa Jackson, stated, “We aim to create not just the best products in the world, but the best products for the …

Chick- Fil-A Vision: “To glorify God by being a faithful steward of all that is entrusted to us. To have a positive influence on all who come in contact with Chick-fil-A.” Chick- Fil -A Mission: “To be America’s best quick-service restaurant at winning and keeping customers.”

Christian Dior’s values were those of excellence in all that he undertook, of elegance and of craftsmanship reflecting his unique talent. His mission was not only to make his clients – indeed all women – more beautiful, but also to make them happy, to help them dream.

Vision Statement. A vision statement describes where the company aspires to be upon achieving its mission. This statement reveals the “where” of a business — but not just where the company seeks to be.

It’s the roadmap for the company’s vision statement. As a company grows, its objectives and goals may be reached, and in turn they’ll change. Therefore, mission and vision statements should be revised as needed to reflect the business’s new culture as previous goals are met.

The best part is that a vision statement changes with your organization. When a vision is reached or updated, it’s time to create a new vision statement. This encourages everyone toward greater goals, and opens your company to more possibilities.

Vision statement: To be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online. Amazon’s mission statement sums up the three things that have made them loved by millions: low prices, a huge selection, and incredible convenience.

Our Vision: Our vision is to craft the brands and choice of drinks that people love, to refresh them in body & spirit. And done in ways that create a more sustainable business and better shared future that makes a difference in people’s lives, communities and our planet.

Amazon Vision Statement Our vision is to be earth’s most customer-centric company; to build a place where people can come to find and discover anything they might want to buy online.

What Are Company Values? Company values, also known as core values, are the set of guiding beliefs upon which a business is based. Corporate values help people function together as one and shape the way employees (should) behave.

Adidas vision statement is “to be the design leaders with a focus on getting the best out of the athletes with performance guaranteed products in the sports market globally.” The vision statement can be drawn from the operations and the priorities of the company.

Nike Vision Statement We see a world where everybody is an athlete — united in the joy of movement. Driven by our passion for sport and our instinct for innovation, we aim to bring inspiration to every athlete in the world and to make sport a daily habit.

Netflix’s vision statement is “Becoming the best global entertainment distribution service.” The vision statement is all about what the company wants to achieve. It stresses the desire to set a quality bar in the provision of on-demand video services.

The Coca-Cola mission statement is: To refresh the world in mind, body, and spirit. To inspire moments of optimism and happiness through our brands and actions. To create value for making a difference.

Starbucks Coffee’s corporate vision is “to establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles while we grow.” This corporate vision statement has the following components relevant to the business: Finest coffee in the world.

In considering the aforementioned official corporate mission statement, The Walt Disney Company’s corporate vision is “to be one of the world’s leading producers and providers of entertainment and information.” This vision statement shows industry leadership targets for strategic management, and provides an overview of …