Pop artists borrowed imagery from popular culture—from sources including television, comic books, and print advertising—often to challenge conventional values propagated by the mass media, from notions of femininity and domesticity to consumerism and patriotism.

Pop art became a cultural event because of its close reflection of a particular social situation and because its easily comprehensible images were immediately exploited by the mass media.

The term “Pop Art” was coined in 1955 by Lawrence Alloway, a British curator and critic. Pop Art was the art of popular or “material” culture and was a revolt against the status quo and the traditional views of what art should be. It was a new form of “popular” art that was low cost and mass produced.

Pop Art is characterized by techniques and themes drawn from popular mass culture like comic books, advertising, and mundane cultural objects . This was the same culture that inspired artist Andy Warhol to experiment with the technique of silkscreen printing, a very popular technique used for mass production.

Pop art is an art movement that emerged in the United Kingdom and the United States during the mid- to late-1950s. One of its aims is to use images of popular (as opposed to elitist) culture in art, emphasizing the banal or kitschy elements of any culture, most often through the use of irony.

Pop Art is affordable. Prints, silkscreens, books, products – pop art embraces mass production and modern reproduction methods as such there is more available at lower prices than that one of a kind oil painting. Pop Art is cheerful. Usually pop art deals with bold colors, fun subjects and wild design.

As the ‘culture of the people’, popular culture is determined by the interactions between people in their everyday activities: styles of dress, the use of slang, greeting rituals and the foods that people eat are all examples of popular culture. Certain standards and commonly held beliefs are reflected in pop culture.