WhatsApp has finally launched the much-awaited WhatsApp Business app for Android, which is one of its biggest revenue generators. The app is free to download for small businesses at the moment, although it's hard to imagine a scenario where it will be free for businesses of all sizes.
How to install WhatsApp Business on Android
The WhatsApp Business app is available in select markets, including Indonesia, Italy, Mexico, the UK and the US. WhatsApp's mainstream chat app has over 1 billion users worldwide and familiarity with the platform will play a big role in getting customers to use the app to reach businesses. WhatsApp Business is already available in India.
Just like users and their status messages, business accounts will receive profile details such as a brief business description, email address, physical store addresses, and website links. The new app will also work on the desktop version.
Business chats will be clearly marked as such to allow regular users to clearly identify this feature. Businesses can get confirmed or verified accounts by linking the phone number used for WhatsApp with their business phone number.