When Iyengar & Kinder (1987) introduced the term priming to the study of mass communications, they defined it as follows: “By calling attention to some matters while ignoring others, television news influences the standards by which governments, presidents, policies, and candidates for public office are judged.

“Agenda setting” refers to the power of the media to bring public attention to particular issues and problems. News coverage often focuses on crimes and scandals, especially those involving prominent individuals.

priming. (Q011) The power of the media to influence the context in which people interpret political events and results is called. framing.

In journalism (and more specifically, the mass media), sensationalism is a type of editorial tactic. Events and topics in news stories are selected and worded to excite the greatest number of readers and viewers.

Modern media comes in many different formats, including print media (books, magazines, newspapers), television, movies, video games, music, cell phones, various kinds of software, and the Internet.

These six are cognition, belief, attitude, affect, physiology, and behavior. All individual-level media effects studies examine how the media exert an influence on one or more of these six types.

Some of the benefits of social media are: Having a platform to showcase technological savvy and creativity. Increased self-confidence by empowering introverts to express their ideas. The ability to create lifelong friends.