The definition of context is the setting within which a work of writing is situated. Context provides meaning and clarity to the intended message. Context clues in a literary work create a relationship between the writer and reader, giving a deeper understanding of the intent and direction of the writing.

Curating an art collection within its context allows for a unified experience for the viewer. Whether you’re in public, an office or a hotel, understanding the broader context gives new meaning to pieces that can begin to speak to one another and play off of the larger story of the space.

Context consists of all of the things about the artwork that might have influenced the artwork or the maker (artist). These would include when the work was made; where it was made (both culturally and geographically); why it was made; and possibly some other details or information.

Art from the past holds clues to life in the past. By looking at a work of art’s symbolism, colors, and materials, we can learn about the culture that produced it. We also can compare artwork, which provides different perspectives, and gives us a well-rounded way of looking at events, situations, and people.

From a chemical point of view, time really does change art. Mediums darken, some colours fade and the support material adjusts. The biggest change is that we the viewer are placing on the art piece. Sculpture may be physically worn away by our caressing, leaving the intended platina polished back to a different colour.

The general concept of contemporary art is to let the viewer consider, react, and respond to the art. Most artists do not create contemporary arts to sell it; they create it to see how people will react to it; that is why the process of making the artwork is much more important than the sale.